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Saturday, April 26, 2008

How to Use Article Marketing to Get High-Profile Exposure on Sites like Google News

With Google Universal Search's integration of several types of web content into the main search engine, an opportunity now exists for you to snatch up better search engine results faster, if you're quick. One of those ways is by combining article marketing and Google News. Submitted through the right publication, article contents get into Google News faster, and for the right queries they can rise to the top of results faster.

The first thing that you'll need to do is get your article into a publication that is featured at Google News in your market. This is a lot harder than the hype surrounding the situation would make it seem. Submitting to a publication that shows up in Google news usually means going through a review process for each article - there's no guarantee that you'll get in. You must look at the big picture. You'll need to write an article that has the best odds of getting good placement, showing up for searches on your name as well as your keywords (which becomes vastly more important when you become well-known), and other factors which will affect how far the reach of your article is.

One resource that has a long-standing record of getting published in Google News is American Chronicles. You must apply to be an author, and not everyone gets in. Heighten your chances by writing a great article.

The second thing you'll need to do is write something that would achieve not just appearance in Google News, but circulation beyond it. You want people to be quoting your article and passing it along to their friends and colleagues. In other words, you need a great topic. One tip: test your article at EzineArticles.com. If the editors there won't accept it, then you're not ready. If they do, when people recognize your name, they'll have a place to go to re-publish your work.

The third thing you need in order to get your articles published on high-profile sites like Google News you have to is find a way to tie your piece into a recent event, in a niche youre well versed in, with a style people can learn from and relate to - then if you can bring them from the article to your site, youre pretty much set.

This is building on a tip Ive given before, namely, write about something thats on everyones mind already. Find a way to tie your tip, news, opinion, review, etc, into what everyone is chatting about by the virtual water cooler.

But heres the spin.

Dont just talk about what everyone else is talking about. Go from a different angle, take a different opinion than the prevailing one, use a different style.

For example. You can write about that fact that Google is doing something new, like when the Google Sitemaps program started.

OR you could write about how webmasters can take advantage of Google Sitemaps. And what is the easiest point of entry. Or mistakes to avoid.

With me now? You want your article to be more interesting, compelling and useful than the next persons. As you begin to get more exposure, youll find yourself published in the places that give you much more publicity for the same amount of work.

You can learn from someone who says they know what they're doing, or you can learn from someone who can prove it. Get more free tips at http://www.freetraffictip.com on article marketing, business blogging, blog traffic, RSS, linking, search engine optimization, and podcasting.

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Article Marketing - Can You Get 30,000 Hits per Month?

The use of internet has increased a lot in the past few years and this has resulted in an increased level of competition amongst the websites on the World Wide Web. In this situation where there are millions of websites existing on the web, it is difficult for them to stand out of the crowd until and unless they plan proper marketing campaigns. The survival of the websites is dependent on the number of visits they get per month. There is a high level of competition still there are websites which manage to get the attention of people. There are websites which experience lot of web traffic and are thus very successful. If you want to get 30,000 or more hits per month, you can use article marketing as your most important marketing technique. Not all of the marketing techniques can be as effective as article marketing. This technique may take a little more time than other techniques in helping you create a positive web traffic flow, but the effects are almost always lasting.

Article marketing can help you in getting 30,000 hits per month or even more. Article marketing is one of the finest ways of marketing a business or a website online. It may take some time before it starts producing results, but once the situation is past that stage there is no looking back as the business starts flourishing due to this effort. Many of the online marketers now prefer article marketing as it is one of the best ways to market your product or service on line.

Want to learn more about it? Download the free ebook, Steps to Article Marketing Success.

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Make Money by Attracting Ezines and Webmasters to Your Articles

Attracting large numbers of ezines and webmasters is the cornerstone of success for any article marketing program. The more sites that publish your work, the more money you will make. If twenty ezines publish your article, it can get 20,000 page views. The question is, how do you entice these influential ezines. Use the following techniques to polish your article for these influential publishers.

Put all of your links in the resource box. Self-serving links in the body of the article is a definite turn-off for ezines and webmasters. Keep all of your links in the resource box.

Don't try to load up your resource box with links from every affiliate you deal with. One or two well thought out links will serve you much better than four or five.

Do a thorough spelling and grammar check on your work. Most word processors come with one, make sure you use it. In addition, do a slow and careful proofreading of your article. Your spelling checker will identify the word "kite" as being spelled correctly, even though you intended to type the word "kit." Only a thorough reading will find this kind of error.

Space your article by separating it into a number of different paragraphs. It makes it easier to read from the computer screen and creates less eye-strain.

Keep your personal life history to yourself. No one really cares where you went to school or how many kids you have. Stay focused on the core information that your article provides.

Provide targeted information rather than broad generalities. Unless it is a new concept, most people are not looking for broad generalities. They want specific details. Articles that explain the what, where, why, and how of a concept are much more widely distributed than articles than ramble on about generalities.

Most ezines and webmasters want to provide their readers with the best product possible. They want readers to come back next week and the week after that. With so many articles to choose from, ezines can afford to be choosy. Ezines and webmasters will choose the best article possible that minimizes mistakes and maximizes information. Provide a quality product that satisfies these goals and you may attract large numbers of ezines.

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How Do You Become Perceived as the Author With Authority?

Many online article authors wish to become a perceived authority in a subject in order to promote an online business. Thus they write articles that will attract a specific niche of reader, who hopefully will then come to their website and buy something or sign up services. Becoming an authority in your market niche is important, but becoming a perceived authority is a little problematic because either you are an authority or you are not.

It is my contention that there are simply too many posers online, folks who have never really done anything, but can put finger to keyboard and bang out articles. Whereas they may be perceived as an authority, are they really? Do they really know their stuff? The reader may perceive them to be an authority due to a few articles, but the only way to know for sure is to corner them and ask them a question about the subject and see if they truly know what they are talking about.

Since generally this cannot be done, an online article author can often be perceived as an authority, when they are really not at all. Does this mean their article is valueless? No, not necessarily, the article may very well contain important facts that are not easily found elsewhere. It could indeed be extremely timely information and information that the readers are very happy to acquire. Still this does not one an authority, only a perceived authority you see. Are you comfortable being only a perceived authority or do you want to be the real deal?

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/. Lance is a guest writer for Our Spokane Magazine in Spokane, Washington

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