Alexa Rank and Its Benefits

What is Alexa Rank

Alexa Rank is a scheme of ranking of websites or blogs in which the ranking is done on the basis of the density of traffic every website or blog has by counting the number of visitors at a particular time. But for Alexa Rank to work, it must be ensured that Alexa Toolbar is installed and is running. Installing Alexa Toolbar is recommended because the bloggers and advertising companies or advertising networks such as Sponsored Reviews and Blogvertisers normally pay attention on the Alexa Rank for deciding whether a review be obtained for the said blogs or websites. High number of Alexa rank of a website seems to be important just because, the advertising companies rely on this ranking to determine the cost for placing advertisements in the concerned websites. Many advertisers and ad networks use Alexa Rank to determine the websites value of advertising, as examples; Text Link Ads, Sponsored Reviews and ReviewMe are such advertising companies. Using Alexa Rank, these companies decide how much to pay for an advertisement in the websites or blogs. Hence, higher Alexa Rank gives higher popularity and inclination towards such websites.

Benefits of Higher Alexa Rank

There are many benefits of higher Alexa Rank as; the Alexa Ranking scheme considers records of last three months when calculating the Rank of a particular website. By counting last three months record and taking the average value, gives a more logical and realistic calculation of the density of traffic of websites. Considering records of last three months lessen the chance of fabrication of abnormal hike in website logging in. Here it must be kept in mind that Alexa assess those web sites which have been visited by the users through the Alexa toolbar. Hence, there are greater chances for web sites which have much traffic of visitors and have higher Alexa rank, to get larger exposure.

Further on the other side, if some websites have few users but through Alexa toolbar they accessed the website and the same website will get ranked high enough. Having higher Alexa rank for a website gives a hint of the rush of a particular web site and the popularity of it. This popularity helps to make a decision as to whether to trust a website or make online purchases. It helps to measure the level of competition with other web sites by watching others Alexa Rank.

Also, having high Alexa Rank attracts advertisers and they simply fix higher prices for their advertising in your web site. This includes blogs also. A blog which has high Alexa Rank definitely attracts other bloggers attention and they definitely place links of your blogs which in turn increases your popularity. As far as marketing websites are considered, a site which has high Alexa Rank has a high selling rate than other sites which sell the same products. This is proven by many marketing surveys. High Alexa rank increases the popularity of a web site which is the exact need of the authors.

Prabhat Saini
http://www.movie-download-sites.com

Find A "Do-Follow Blog" To Earn One-Way Links

Commenting on Do Follow Blogs is a great way to build one way links. Although you will have to make sure that your comments are useful to the discussion as webmasters moderate the comments and are aware of people submitting useless random comments just to get that one-way link.

A couple of years back, no-follow tags became popular after blogs became main targets for spammers. Blogger, Wordpress and the rest adopted the no-follow tag but that did not stop the spammers. A link was still a link even if it did not count towards the spammer's ranking.

After the trend of no-follow tags, Do-follow tags are being used by many bloggers to encourage their readers to leave a comment and also earn a one-way backlink that will be recognized by search engines.

If you are looking for a blog with the do-follow tag, you can use specific search engines such as Commenthunt. Commenthunt has been created to cater to readers searching for Do-follow blogs but these search engines still error a lot and list blogs with no-follow tags. Its a matter of time before we do have a search engine that looks for these kind of blogs.

If you are using Wordpress for your blog and would like to turn your blog into a Do-Follow Blog to encourage your readers to post comments on it, you can install a plugin called DoFollow (WP Plugin). You can download the plugin at kimmo.suominen.com and here are the instructions to install this plugin:

1. Download dofollow.php

2. Save it in the wp-content/plugins directory of your WordPress installation.

3. Activate the DoFollow plugin in the Plugins admin page.

4. Once you activate the plugin,it provides a DoFollow subpage in the Options page.

5. Check the current operating mode in addition to the configuration options.

Once you install and activate this plugin, the number of comments on your blog should start to increase gradually and this will help you make money online from your blog!

Make Money Online

Why Hire an SEO Firm For Link Building - Link Building

Understanding link building is a simple task if a person can comprehend the concept of relevant link building coupled with some of the other link building myths and half truths that are circulating at the moment. Here are some of the popular myths and half truths surrounding link building at the moment:

Zero page rank websites add nothing to a website

This is a myth. Apart from increasing the search engine ranking of a website, a zero page rank website also ensures that a website receives an increased number of incoming links. It is important to note that a thousand incoming links from PageRank zero websites can increase the PageRank of a website considerably. What is also true about the PageRank algorithm is that there is no decimal system for page ranking. This means a website with a 0.4 PageRank is still assigned a PageRank zero, and only websites close to one are assigned a PageRank 1.

The lack of a decimal system for PageRank effectively means that a thousand PageRank 0.4 websites will add considerable value to the PageRank of a website. In a nutshell, a PageRank zero link will add something to a website eventually.

PageRank and good search engine rankings are interlinked

This myth is only partially true. The truth is that zero and low PageRank websites are frequently outdoing their competition and search engine optimization is much more than high PageRank generation. In fact, the number of websites that are doing well solely based on their content is on the rise, and link building is now a specialized process.

Link building does not require expertise

The above mentioned statement is completely false. Gone are the days when buying high PageRank links was enough to increase the PageRank of a website. Today, link building is a specialized and intuitive process that involves more than just finding high PageRank directories and incorporates complicated processes like link baiting.

Directories are a 100% safe link building option

Wrong! Not all directories are established or indexed by search engines. In fact, many websites masquerading as directories have been penalized and removed from Google's index over the past few years. Contrary to popular belief, even directories are required to maintain strict quality standards by search engines. In fact, a number of 'leading' directories have now been blacklisted by Google for following unethical practices.

Link building has lost its value

This is another myth circulating search engine optimization circles. Link building is still very important and a high PageRank can help websites oust their competition. A typical example of a high PageRank website making the most of competitive keywords is Wikipedia. Wikipedia is one of the first websites to come up for generic keywords like 'car', 'gun' and 'engine'. There is no denying content is playing an important role in Wikipedia's success, but successful link building and a high PageRank have also added to Wikipedia's success.

About the Author:- For more useful tips & hints, please browse for more information at our website:- http://www.the20seotools.com
http://www.seo.reprintarticlesite.com

Increasing Link Popularity WITHOUT Exchanging Links

Yes, it can be done. Here are 7 ways that a site can achieve increased link popularity without having to exchange links:

Directory Submissions - Submit to the Open Directory and other sites like JoeAnt and Gimpsy. These are all human reviewed directories, therefore search engines will consider that your site must be of pretty good quality to be listed in them. Submission to these sites is free, but there can be quite a wait to get reviewed, since editors are unpaid volunteers. In addition to a link popularity boost, a listing in Open Directory will get your site listed in the other Open Directory powered sites like Google's web Directory, AOL's web directory and many others.

Tips For Directory Submissions:

Editor Check - Is there an editor for your desired category? If not, consider applying. For Open Directory, this can give you the power to add your site much more quickly.

Link Title - Don't try any tricks to get keywords in your title if they are not in your company name. This will get your listing edited if the listing is approved or rejected outright. The title must be your official website or company name.

Description - Again, don't try to insert extra keywords here, it could backfire and your description will be edited or your listing rejected. The description should be short and concise. Just tell what your website offers and give some product or service examples if appropriate. Again, keep it short!

Be patient! - It may take weeks or months to be reviewed. If you've submitted before and are still not listed, try writing a polite note to the editor of the category to see if there was a problem.

Paid Submissions - Paid submissions to quality directories and portals is also a good idea. It is well known that a listing in the Yahoo directory area will give you a good Google PageRank boost. Listing in the Yahoo directory area is $299, so skip this option if your budget is limited.

Pay-Per-Click Search Engine Submissions - Google lists the results of many smaller pay-per-click search engines. This can help link popularity if your site is listed in these results for your important keywords and phrases. There are hundreds of these smaller PPC engines that offer a free advertising credit just for signing up. Take a jaunt on over to PayPerClickSearchEngines.com for a good list of them. Submit listings under all your important keywords and phrases and include keywords in your title.

Affiliate Program - Having an affiliate program can boost your overall sales by letting other sites do the advertising for you, but did you know that this can also help link popularity? For some affiliate program services like Commission Junction or LinkShare, they use a special link to track clicks and sales, so these may not be effective since they do not contain your actual domain name. The kind of affiliate program I am talking about is the type that uses your domain name in the tracking URL you give affiliates to use. Something like: http://www.yourcompanyname.com/aff?64340 As long as your affiliate program uses this type of link, then your site should see an increase in link popularity. Just make sure you offer a good incentive for affiliates so that they will add your link to their site. Even better, you can approve only related sites or sites with a good Google PageRank or Alexa traffic ranking into your program!

Specialized Submissions - What type of site do you have? What do you sell? Chances are there is a directory that specializes in just sites like yours. Have a casino or gambling site? There are many gambling portals and search engines. Submit to all of them. Have a site that sells antique fishing tackle? Yep, there are directories relating to fishing, but you can also submit to the many antique and collectible directories as well! Sell wedding dresses in New York? Submit to the many wedding and bridal directories and the New York search engines too. Whatever your niche, chances are that there is a specialized directory or search engine for that area. Find them and submit! You'll benefit from the targeted traffic they send but also increased link popularity.

Create Your Own Directory - Set up your own specialized search engine, directory or portal catering to your target audience. Your site can be a featured or showcase site on the main page and other pages! To attract users, add interactive content such as forums, have chats, offer contests, the possibilities are endless.

Expired Domain Names - Maybe a site in your industry has gone out of business? You may be able to pick up their domain name and with it all their incoming links and traffic. Increase your link popularity by adding your link to the site prominently, then go ahead and re-direct the user to your site after a few seconds. Don't re-direct quickly or you may not reap any link popularity benefits.

That's it! 7 ways to increase your website's link popularity without maintaining a links page and without sending your visitors to competitors!

Kacey Donston - Submit-URL.net has been promoting online businesses since 1998. Offering search engine optimization, positioning services, pay per click campaigns, ranking checks, resubmissions, evaluations and more. We offer comprehensive packages for home business owners, small businesses and corporate customers. http://www.submit-url.net