22116

Saturday, May 3, 2008

Productive Article Marketing - 4 Comprehensive Steps to Explode Your Article Marketing

Article marketing is one of my favorite marketing tools. It allows me to establish my expertise and promote my products without spending a single dime. It has brought success to my online business by driving quality traffic to my site and increasing my sales potential.

Wonder how I do it? Here are the 4 comprehensive steps that I use in exploding my article marketing techniques:

1. Online users transact only with marketers whom they know and trust. It is a fact that you need to seriously consider in order to succeed in internet marketing. Thus, your main goal in selling your articles should be to gain the trust of your readers so you can convert them to potential clients. You can do this by sharing a slice of your expertise and showing your readers that you are actually good on what you do.

2. Build rapport. You also have to build that personal connection with your readers so they will like you. This is the first step to promote rapport and trust. You can do so by writing in a conversational tone, showing your empathy when needed, offering them sound solutions to their problems, and answering their burning questions.

3. Be consistent. 30-50 articles will not do wonders to your internet marketing plans. You need to be committed and write at least 5 articles per day. These are enough to strengthen your online credibility and show your readers that you have so much information to impart. These can also help you boost the number of your quality inbound links that can lead to improved page ranking.

4. Proofread your articles. Grammar, spelling, and factual errors can be taken against your professionalism and credibility. Make it a habit to manually proofread your articles to avoid losing the trust of your potential clients.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

PLR Articles Don't Work!

Without fresh, unique content, your website is destined for second best. Or even failure. The search engines won't cater to it and visitors will be bored and click elsewhere. If you want high-quality, action-taking visitors, then you need the best in one-of-a-kind content.

Perhaps you're using free articles to flesh out your web pages. Maybe you've taken the next step and invested in PLR (Private Label Rights) groups, where you can use their content and sign your own name. This is great in that it's fast. But that's where the advantage ends.

When the search engines come calling, they will immediately notice that your articles look exactly the same as other articles they've seen all over the web. Yes, this means your PLR articles, too, unless you've changed them to make them unique. This lowers the score they give your website, which in turn lowers the placement you'll get when a search engine user types in your keywords. The lower the search engines results placement, the less chance your site will be seen. Studies show that almost all clicks on search engine results happen in the first three pages of the results, and most happen on the first page. Chances are, no one will ever see your site if, when they searched for your exact keywords, your site ended up on page 674 of the results!

The search engines like to keep a little mystery, so they never reveal exactly how they score websites they visit. However, many things can be ascertained from observation. One is that if a site contains content that is duplicated on other sites, like the article directory you got it from, its score is lowered significantly. Remember, too, that your competitors are searching the same article databases and may be using the exact same articles you are. That won't give you a competitive advantage! You need unique content to get your score raised and your website shown on the first page. There's no way around it.

Fortunately, this isn't as hard as you may have led yourself to believe. Here's a method that will give you great unique content without tearing your hair out researching and writing from scratch. First, find an article you'd like to use, if it wasn't already out there. Now, simply rewrite it. Read the first paragraph. Read it again, until you've digested the content and understand it completely. Put the article aside. Rewrite the paragraph you just read in your own words. Move the second paragraph and repeat. Continue until the article is finished. You now have unique content that will be fresh meat to the hungry search engines. Higher scores, better results rankings, and better and more targeted visitors result.

Writing unique content brings in free, targeted traffic. This is a skill every Internet marketer learns to master. If you haven't yet, it's time to take that first step. Try the method outlined and see how easy it is. Don't forget to use that spell checker! Congratulations on taking your first steps to being a writer!

Kim Brockman publishes a monthly ezine on how to use the Internet for work and play. http://tiiezine.com/affils/article-writing/

Earn Cash Writing Articles - Easy as 1-2-3

Article writing is as easy as 1-2-3!
1) The opening paragraph gives your qualifications or grabs the reader and almost compels him or her to read further.
2) Your article will contain just two or three facts.
-Fact 1) Perfect grammar is not a necessity.
-Fact 2) The number of words in the typical article.
-Fact 3) Separate each paragraph.
3) The closing paragraph summarizes the article and provides a link to your site.

Many people are reluctant to write articles because they think it's too difficult. That's nonsense. Article writing is actually quite easy once you know the three-step formula (above). Others are reluctant to write because they do poorly with grammar or spelling. Do you need to use perfect grammar in your articles? Certainly not, but some sites will refuse to print your work if it is riddled with errors. Fortunately, there is a way around this for those that are grammatically challenged. Most of the word processors available today come with a spelling AND grammar checker. You should make full use of both of these features.

The ideal article contains just 500-600 words. Many submission sites will not accept articles with less than 500 words and will refuse those with more than 1000 words. In addition, it is sometimes difficult to keep a reader's interest if it is over 700 or 800 words. (They didn't come to the site to read a novel.) For that reason, I try to make sure that all of my articles have around 500 words.

Break your article up into a number of different paragraphs and separate each one by a space. This makes your article more pleasing to the eye. This is important because your readers will make his or her first judgment about your article based on the way it looks. And like anything else, you want your reader to have a good first impression.

Your first paragraph or two should tell the reader about your qualifications or entice him or her to read further. This is called 'the hook'. In this piece, we are using a "hook" instead of the qualifications. Our hook lets the reader know that there is a formula to writing articles and we will divulge this information in the article.

The next paragraph or two should discuss the facts, information, or points you wish to make. Each of these paragraphs should discuss the benefits as well as features. The benefits will grab the reader and let him know why it is important to him.

Close the article with an offer for more information by clicking your link. I prefer to use a free information offer as many more people will click through for a free report. If instead, you ask readers to: 'Visit our site for more information,' only about one third as many readers will click through. For that reason, I prefer the following: For more information on the subject, download our FREE REPORT at YOUR-SITE-NAME.

Jo Mark is an Internet marketing authority specializing in the generation of income through the writing and placement of articles. Our successful ebooks have helped countless individuals to generate income by writing articles.

The article above has 527 words. PERFECT!!

Easily develop your own product!
Start your own affiliate program!
http://www.writeebooksandmakemoney.com

Free Downloads! FREE Ebooks!
http://www.milliondollararticle.com

The Power of Article Marketing

Most people I meet seem to dread writing articles and seem to always complain or have something negative to say when it comes to adding content, writing a post etc. Some are just plain lazy and some don't see it as powerful or successful enough. hey often say that the kind of articles they write don't bring them any real traffic. The reason in most cases is that they don't write often enough and by often enough I mean once a day. Neither do they submit it to enough or at least a few quality article submission sites.

They simply think if they write a few articles a month it would bring a huge surge of traffic lasting for eternity, but unfortunately we don't live in never never land and little boys can't fly...

Writing articles is a great way to generate free traffic and quality backlinks that will somewhere along the line result in definite better rankings and sales. But you have got to work hard at it, doing a lot of it and stay clear of half done work, cause no one wants to read a sales pitch, they expect info not salesmanship. So to benefit your website with traffic and backlinks, write and submit at least one article a day, that's if you really want to make your article marketing a success... Otherwise just don't bother.

How can I write one or more articles a day it's impossible... Oh no it's not!

Keep it simple without lowering the quality of your article. Stick to a certain writing style and you will soon see yourself pumping out 2 - 5 articles a day... Now thats what I am talking about, by using the same structure with all your articles you will never get stuck staring at the screen thinking "uhm...."??

Start each article with a simple product or service intro, accurately describing the product or service you are selling. Follow up your opening intro with the true heart of the article, you know the compelling stuff. Go over to ezine and find 2 or 3 articles around your topic. Use some of their ideas and be sure to put it over in your own words, never ever copy someone else's hard work... It's illegal and foolish.

If you are only starting off with article writing and marketing go for the easier option of writing benefit-laden type articles. Benefit-laden also known as "List type" articles are for instance articles that begin with: 20 Questions to...., or 30 Ways you could... etc. This is one of the easiest types to write and to write a lot of.

Close off your article by bringing everything you said above together. A compelling closing statement that leaves the reader wanting more in which case he or she clicks through to your site... Voila!

For everything and more on Article Marketing and to get shocked by these guys' knowledge, tips and extremely powerful techniques on Internet and Affiliate Marketing go and check out Affiliate Teachings.com and start living the power affiliate lifestyle

Regards,
Ryan